WHAT WE DO
Smart reasoned advice, Solid strategy, Creative thinking
Strategic Communications
We help you tell your story authentically, consistently, and with your
values and mission clearly communicated
- Communication Plans
- Communications Audits
- Media Relations
- Press & News Releases/Column
- Internal/External Communications
- Social Media Marketing
- Pitching to Industry Reporters
- Website Development
- Advertising Campaigns and Media Buying
- Press Kits, Newsletters, Brochures, Blogs
- Spokesperson/Media training
- Critical/Crisis Communications
- Award Recognitions
- Speaking Engagements
- Partnerships
- Community Outreach
- Graphic Design
- Video Production
Media Relations
We use our background in media to identify opportunities and our strong relationships to ensure you are represented positively, consistently, and credibly. Our media training gives you the confidence and knowledge to work well with journalists.
- Determine your communications goals
- Develop your key messages in a variety of scenarios
- Provide ongoing ideas for stories we can pitch to the media on your behalf that will present you, your organization, and your mission in a positive light.
- Distribute press releases when you do something newsworthy, or a press conference if it’s a major story
- Create and distribute Broll videos for your openings, blessings, or other community events to the media to ensure coverage since they don’t often show up in person
- Follow up, follow up, follow up with the media on your behalf–especially if they get something wrong in their news coverage
Crisis Management
We believe in being prepared and working with you to establish a proactive system and protocols to enable you to effectively communicate during an emergency and to protect your reputation. We will:
- Create a crisis communications plan for you with various scenarios particular to your organization, including text/phone trees for whom to call in an emergency.
- Help you roll out the plan to your managers and employees.
- Update the plan as your organization changes.
- Serve as your liaison with the media in an actual crisis situation to mitigate negative news coverage.
Executive Positioning
We know how to tell a story online that connects with your audience and strengthens your online presence
- Identify areas in the community where you will make the most impact with your involvement
- Provide ideas for thought leadership events for your organization
- Update the plan as your organization changes
- Make introductions to community leaders
Social Media
We know how to tell a story online that connects with your audience and strengthens your online presence. Our approach: